Monday, 12 August 2013

SEO Austin Tips: How Captcha is hampering a Business Website



As SEO Austin professional you are often immersed into the world of links, ranks and Google’s algorithmic changes. Often many simple things that affect the client’s business go unnoticed. The client orders the Austinwebsite design professionals on creating a Captcha for their website and they do it. After a while you get on work of earning the company essential business. Even after getting the site on Top rank, business doesn’t quite flow in. The business owner accuses your efficiency. But, it is not you who should be held responsible. Rather it is the Captcha which has to be blamed. 


Captcha is a favorite tool for the webmasters and why shouldn’t it be. It retrieves the webmasters from the prospect of going through hundreds of Spam mails every day. On the other hand it ruins your business. Every one surfing the Internet for a fair while knows that Captcha is used to decipher between humans and robots. When a visitor is asked to type a Captcha it seems you are asking him: are you a thief? This is deeply insulting for most visitors. Captcha also forms a barrier between essential tasks being performed by the visitors at your site. Just imagine a person –is filling a form, making payment or posting a comment and you ask him/her to type those crooked phrases. The person has every right to feel frustrated. And all this is done to avoid scanning through many mails every day.

Captcha is a significant hurdle for the blind or partially blind individuals. Statistics suggest that even the normal web visitors take about 9.8 seconds to complete a visual captcha and 28.4 seconds to hear an audio captcha. The give up rate for audio captcha is 50%, which is quite a significant number. It means about half of the people leave your website without completing a specific function. It is more disturbing because the visitor leaves in frustration.

Statistics further suggest that companies lose upto 3.2% prospects due to Captcha. This is a significant sum for any company. So, when you suggest a SEO Austin plan always review the site and suggest steps to avoid loss of visitors due Captcha. 

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